In-House Design, Marketing, Socials / 2019
Morning
As the first graphic designer at the startup, I worked off existing brand assets to create digital and physical collaterals that established the startup's visibility and tone.
At its inception, MORNING aimed to establish the Morning Marketplace, a platform that curated coffee
capsules from leading roasters around the world.
I was tasked to bring out certain
characteristics that represented the brand, such as accessibility, convenience, all at the same time,
maintaining a certain exclusivity that Morning would like to bring forth to their customers through its
visual identity and marketing.
Illustrations and writing contributions for the Morning Journal
